Kettering-based worker co-operative BrightKidz celebrated its fifth anniversary yesterday with gifts of soft toys in fluorescent jackets for children at a local school.
BrightKidz provides information about walk to school schemes and supply fluorescent, reflective products for children as well as products to promote walking, cycling, road safety and sustainability events and campaigns.
In just five years it has grown from a home-based, one-woman project to an established, self-sustaining worker co-operative employing nine staff and offering hundreds of exciting 'high vis' products.
BrightKidz founder Alison Holland said, "To mark our fifth anniversary of trading we presented children from Park Junior School – actually our very first customer five years ago – with toy high vis puppies, reflectors and pencils."
The co-operative works directly with thousands of local children, teaching them how to be safe and seen and encouraging them to get involved in walk to school schemes. Clients include many local authorities, members of the public, schools, businesses such as The Co-operative Group and the Department for Transport.
Alison says, “I think our success is due to the fun way we make it safer and more attractive for parents to let their children walk and cycle, which is good for everyone. We hope the next five years will bring us even more success."
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